Before you drop in on the next wave life sends, check in. Make the call, talk to your friends, ask for support... or be the support. Because mental health, like surfing, is about balance, awareness, and respect for the power in front of you.
In Foodland Hawaii locations, RationAle will donate $2.00 from every 6-pack to the Andy Irons Foundation. These funds support community-based programs for young people facing addiction, mental illness, and learning disabilities, while honoring the legacy of surfing legend Andy Irons.
This collaboration with the Andy Irons Foundation is part of our broader initiative, Crush the Crisis, a bold commitment to spark conversation, support our community, and remind the beer-drinking world (and beyond) that there’s a better way forward.
Founded in 2011 after the passing of three-time world champion surfer Andy Irons, the Andy Irons Foundation supports youth facing mental illness, addiction, and learning disabilities.
Through impactful, community-based programs, the foundation provides resources and support systems for young people who often lack access to care. Its mission is to ensure no child struggles alone while carrying forward Andy’s legacy of resilience, honesty, and strength.
- LYNDIE IRONS
